Philips is a Dutch multinational conglomerate corporation founded in Eindhoven in 1891. Currently, Philips employs around 80,000 people across 100 countries and is organized into three main divisions: Personal Health (formerly Philips Consumer Electronics and Philips Domestic Appliances and Personal Care), Connected Care, and Diagnosis & Treatment. Philips was formerly amongst the largest electronics companies in the world. But in 2013 it dropped the “Electronics” in its name and refocused its centre from consumer electronics to healthcare technology. Philips is driven by its purpose to improve the health and well-being of 2.5 billion people per year by 2030, including 400 million in underserved communities. As a technology-driven company, Philips aims to indulge in meaningful innovations and constantly enhance lives.
Goodera is the global leader in Volunteering, Corporate Social Responsibility and ESG. Goodera’s solutions provide employees with engaging and impactful virtual and hybrid volunteering experiences, help track and measure social impact and report on your ESG (Environmental, Social, and Governance) performance. Goodera operates in over 100 countries of the world on 50+ cause areas such as STEM education, women empowerment, environment, and many more. They have worked with more than 5 million employee volunteers and are trusted by some of the prominent brands globally such as Delloite, Amazon, Dell, Capgemini, Cap Inc., etc.
As socially responsible corporations, Philips India Ltd., Goodera, and Hands On CSR connected to carry off the tree sapling plantation drive as an aspect of corporate social responsibility with two main objectives to achieve.
Based on the CSR aims and objectives of Philips India, Hands On CSR devised a solution to help achieve them with maximum efficiency. A sapling plantation initiative in partnership with the BBMP (Bruhat Bengaluru Mahanagara Palike) was carried out. On May 16th, 2019, associate volunteers from Philips were invited to the BBMP project site to plant saplings. 15 volunteers efficiently carried out the task of planting tree saplings at the Mallasandra, Bengaluru, BBMP project site. Strategies to encourage participants/volunteers to collectively work and emotionally adhere to the planting process were built.
Philips volunteers, in accordance with Hands On CSR, Goodera, and BBMP, could accomplish the task and produce fruitful results for all the stakeholders as desired. 25 tree saplings were productively planted in BBMP’s project site as required and were handed over to BBMP for future maintenance. The environment has been rejuvenated by planting indigenous tree saplings as a long-term investment for a greener future. These plants when grown-up shall enrich the atmosphere by producing enough oxygen to improve the air quality, reduce a long time of carbon emissions, and thus contribute a small portion in controlling global warming. Volunteers could flexibly work on-field in an open and extensive piece of land. The pursuit proved to be a success for volunteers as they could participate in an activity contrasting to their daily corporate office grind. The initiative also impelled the volunteers to interact and work as a team to achieve a common goal. Hands On CSR commit to greening mother earth in partnership with local communities and corporates and dedicatedly functions to achieve measurable positive results for its beneficiaries and the environment.